Class action against bread cartel goes ahead

26 November 2010

Joint Statement – Children’s Resources Centre, Black Sash, COSATU (Western Cape) and the National Consumer Forum

We are disappointed that Acting Western Cape High Court Judge Francois Van Zyl has not grant us a provisional ‘class certification order’ in our lawsuit against Pioneer Foods, Tiger Consumer Brands and Premier Food. However, we are determined to take the class action forward despite today’s ruling against our application. To this end, we have instructed our attorneys to issue a class action summons against the three bread companies who have already been found guilty of collusive and unlawful behaviour by the Competition Tribunal. We will submit another application for class certification as part of the trial itself.

While we acknowledge that there is still a very long and difficult legal road ahead of us, we remain committed and determined to pursue and secure compensation on behalf of the millions of consumers who’ve suffered as a result of these corrupt business practices. It must be remembered that these illegal cartel activities were a deliberate and conscious attempt to profit from a staple food in an environment of high unemployment and chronic poverty.

For interview requests, please contact:

Marcella Naidoo
Black Sash National Director
Cell: 082-462 1003

Nkosikhulule Nyembezi
Black Sash Advocacy Programme Manager
Cell: 082-429 4719

Marcus Solomon
Co-ordinator of Children’s Resources Centre
Cell: 072 468 2156
Email: or

Thami Bolani
Chairperson of the National Consumer Forum
Cell: 083-679 9489

Mike Louw
Cosatu Western Cape Regional Organiser
Cell: 082-339 5443

For more information, please contact:

Sarah Nicklin
Black Sash Media Officer
Cell: 073-150 9525

Posted in Media Statements.